Brand Manager – Pharma/Vaccines | Biological E | Hyderabad

Apply Now

Job Overview

  • Date Posted
    August 16, 2023
  • Location (State / UT)
  • Expiration date
    August 15, 2024
  • Experience
    5 Years, 10 Years
  • Gender
  • Desired Qualification
    Master’s Degree

Job Description

  • Own and manage the brand/brand portfolio
  • Define the brand strategy to meet the growth and market share objectives
  • Create brand plans and drive integrated marketing communication based on the plan
  • Partner with the sales leads in achieving the yearly growth, PCPM, and market share targets
  • Program manage the implementation of marketing strategies in the field
  • Work closely with the field force to assess the response to promotional campaigns that were implemented.
  • Analyze market data and fine-tune the marketing strategies accordingly
  • Develop customer relationships, analyze customer behavior and align the branding strategy to the customer needs
  • Train the field force in implementing the marketing strategies in the field
  • Work with external partners including market research partners, and branding partners to implement the strategy identified
  • Define and implement digital engagement models with customers and other stakeholders
  • Drive strategic initiatives (business process improvements, new product introduction, product lifecycle management)

Desired Candidate Profile

  • 3-12 years of experience in Product Management
  • Ability to work with cross-functional stakeholders
  • Ability to drive data-driven decisions
  • Proficiency in MS Excel, MS Powerpoint

No of Openings: 2

Qualification: MBA/PGDM, M.Pharma