Product Manager | IPCA Laboratories | Mumbai

Job Description

Position: Product Executive / Product Manager / Senior Product Manager

Therapy: Cardio Diabetic

Job Location: Mumbai (Kandivli-Charkop)

Required Experience: At least 2 to 6 years in Brand Management  (preferably Cardio Diab)

Qualification: Science / Pharma Graduate, M.Pharma, MS/M.Sc, MBA/PGDM

Role :

• Brand Management.
• Identifying new avenues to develop the brand portfolio.

Key Responsibilities :

• Designing product strategies and ensuring their timely execution.
• New launch proposal to strengthen the portfolio.
• Coordination with the sales team to ensure strategy implementation.
• Specifying market requirements for current & future products by conducting market research.
• Planning and Designing promotional material/tools to support the sales/marketing objectives with cost-effectiveness.
• Train, motivate, and guide the field force to ensure the continuous growth of the brand.
• New product identification and new launch.
• Act as point of first reference for all product-related inquiries.
• Entry Barriers-To creates entry barriers for the competition by innovating the product and packaging.

Functional Knowledge / Skills:

General

• Product Knowledge
• Market dynamics & competitive behavior
• Data analysis
• Goal oriented

Specialized

• Managing brand expenses
• Strategic and tactical implication for better performance
• ROI strategy
• Awareness of competitors & market trends

Key Competencies:

• Excellent communicator.
• Should be able to work well with a wide range of people.
• Able to inspire others.
• Should be able to manage different projects.
• Should be energetic and passionate about work/product.
• Good presentation skills.
• Able to work well under pressure.
• Organized and methodical.
• Deadline-driven, creative.

Qualification: B.Sc/B.Pharma, MS/M.Sc, M.Pharma, MBA/PGDM