Therapy Business Manager | Abbott GI Prima | Bathinda

Job Description

Roles and Responsibilities:

Territory Business Planning:

  • Plan for the monthly and quarterly business.
  • Plan demand generation and fulfillment
  • Monitor actual Sales and mid-course corrections and inputs to reduce variance against expectations
  • Prescription audit for Abbott brands and other competitor’s brands
  • To create and update a customer list having a specified number of doctors/chemists (Trade) as per the therapy/product requirement and maintain the same in physical/electronic format.
  • Identifying potential towns and appointing distributors and customers (trade) in line with the business philosophy

Business generation & development:

  • Achieve monthly, quarterly, half-yearly, and yearly Sales targets by promoting companies products ethically to customers as per the business plan
  • Having science base discussions with Doctors and chemists for the promotion of the product in the clinic and at the chemist’s place
  • Organizing Camps (CME) as per the division strategy and customers’ need
  • Facilitate the process of successful new product/products launch in the territory by undertaking correct identification and targeting customers for the new product, meeting them at pre-determined intervals, effective in clinic/trade promotion and feedback to the company
  • Execute the customer management plan to ensure that all the customers are covered as per the plan and meet minimum KPIs as follows:
    • 100% coverage of Doctors.
    • Customer Call average as per the customer management plan of the division/therapy.
    • Market intelligence collection, retailer-level inventory management calls as per the product profile, and marketing strategy of the therapy/division.
Minimum Education

1. BSc/B. Pharma 3 +Yrs of experience.

Experience/Training Required
  • 2+ Years of experience.
  • Candidate with prior/current experience in the same therapy.
  • Candidates from MNCs and top Indian Pharma companies will have added advantages.
  • Fluent and confident in communication.

Location