Support team to achieve monthly/quarterly/yearly target
Achieve brand & product wise target
Improve Market share in the zone
Guide team in conducting marketing initiatives and activities/programs as per Division strategy
Guide team in executing chemist and stockist level initiatives as per Division strategy
Develop & mentor team for next level
KOL and stockist management
Core Job Responsibilities:
Driving sales management processes through ABMs
Study market potential, and market share to plan zonal objectives & allocate targets & budgets accordingly in the zone
Incentive planning & facilitating and motivating the team to earn incentive
Ensuring timely and accurate uploading of closing stock of stockist by the team and respond to any queries related to secondary as received from 1point
Emphasizing on-field activities in terms of doctor coverage, repeat coverage, and doctor & chemist call average & thereby driving 100 % field compliance in zone
Development of the weak region
Development of team ( ABM & TBMs)
To share unique practices of the industry and customized strategic input to the Marketing team in designing marketing campaigns & strategies
Emphasizing on-field activities in terms of stockist coverage, chemist coverage, and stockist & chemist call average and thereby driving 100% field compliance in the Zone
Drive the team on the engagement of doctors, stockists/chemists as per new MCI guidelines
Liaise with internal stakeholders like Training, HR, Supply Chain, Finance, etc. for business operations
Supervisory/Management Responsibilities
Develop and support team for career growth
Achieving zonal budgeted numbers
Monitoring of effort parameters and execution of strategies
Monitoring brand wise & value wise month on month sales progression
SFA implementation & monitoring
To drive policies and initiatives cascaded from H.O. to the field on time to time basis
Conduct review meetings for ABMs on a regular basis
Education & experience:
Preferred from BSc/BPharma background
Graduate/post-graduate from any other background with sound therapy knowledge and performance track record
2+ years of experience as a first line manager in the same therapy or Candidate with prior/current experience of 3 to 8 years as a second line manager in the same therapy
Candidates from MNCs and top Indian pharma companies will have added advantages.
