Job Overview
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Date PostedDecember 13, 2022
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Location (State / UT)
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Expiration date--
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Experience6 Years, 11 Years
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GenderAny
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Desired QualificationBachelor Degree, Master’s Degree
Job Description
- Product Planning Product Development Product Pricing
- Product Promotion Product Analytics Product Delivery
- Consumer Insights Brand Marketing Campaigns
Job Description:
- Planning, developing marketing strategies and implementing tactical plans to ensure marketing and sales objectives for a particular product or group of products are met.
- Develop short- and long-term plans, analyze market research findings, prepare the budget, evaluate inventory requirements, design promotional campaigns, and integrate management inputs to establish the strategic direction of the product in terms of profit, sales, market share, growth, and desired market positioning.
- Plan strategies, evaluate factors for effective branding of the product; optimize pricing based on market price dynamics; facilitate adaptation of product packaging to local setting; manage product life cycle in view of initiatives for new indications, extensions, modifications, and other life cycle strategies.
- Setting up product strategies and objectives according to the company strategy.
- Ensure that product marketing strategies and tactical programs are developed and implemented to improve market performance.
- Facilitate implementation of market intelligence strategies; Analyse competitive market information & prepare competitor counter.
- Finding out developmental opportunities, and assessment of possibilities of new product launching.
- Understands the customers and environment and conducts market research if necessary.
- New product development & launching.
- Sales forecasting.
- Product budget expenditure is in line with the plans.
- Monitor performance and controls A & P budget.
- Building the closed relationships between PF and key customers.
- Develop advertising, promotion, and communication campaigns.
- Supporting field force reach sales target.
- Conduct training for Sales Representatives as needed, including Product Knowledge, Obstacle Handling, and Promotional Materials.
- Ensure all business activities are in compliance with the company, corporate, and industry code of conduct.
- Address logistical and administrative requirements to ensure the availability of necessary resources and product
Position: Product Manager/ Sr. Product Manager (OTC – Division)
Reporting To: CMD & GM
Location Delhi – H.Q.
Experience – 6 years to 10 years
Salary – Negotiable