Job Overview
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Date PostedFebruary 29, 2024
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Expiration dateDecember 19, 2024
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Experience7 Years, 12 Years
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GenderAny
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Desired QualificationMaster’s Degree
Job Description
- Responsible to manage the Marketing Activity of the Entire Product Portfolio (General, Ortho, Cardiac, Gynec, Pain Gastro, Urology, and Pediatric).
- Responsible for product planning and execution throughout the product lifecycle, including: – gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, sales, marketing, and support to ensure revenue and customer satisfaction goals are met.
- The Product Manager’s job also includes ensuring that the product supports the company’s overall strategy and goals.
- Fieldwork to understand the market & evaluate developed strategies in the process.
- Ensure growth of the product portfolio/product basket.
- Working on Brand Building through Brand plans.
- Developing & finalizing innovative brand campaigns/strategies/activities
- To prepare proposals & plan for new product launches, market research survey of Drs & study ( as per ORG) before the launching of new products
- Formulating & implementing innovative strategies for launching new brands and increasing sales of the existing ones.
- Conducting product-oriented presentations for doctors’ meets and arranging seminars conferences etc.
- Maintain active communication channels with Vendors for Business Development.
- Designing of sales promotional inputs including visual aids, LBL, sales & sample packs.
- Conducting sales promotion meetings in Pan India.
- Imparting training to sales personnel on medical and marketing aspects of products along with Selling & Marketing skills.
Desired Candidate Profile:
- Must have 7-9 years of exposure to handling General/ Gynae portfolio
- Should have good interpersonal skills.
- Should have good presentation skills.
- Candidates only from Pharma company would be given preference.
Qualification: Must be an MBA Marketing