Therapy Business Manager | Abbott – GI Optima | Varanasi

Job Description

Territory Business Planning:

• Plan for the monthly and quarterly business.
• Plan demand generation and fulfillment
• Monitor actual Sales and mid-course corrections and inputs to reduce variance against expectations
• Prescription audit for Abbott brands and other competitor’s brands
• To create and update a customer list having a specified number of doctors /chemists (Trade) as per the therapy /product requirement and maintain the same in physical/electronic format.

Business generation & development:

• Achieve monthly, quarterly, half-yearly, and yearly Sales targets by promoting companies products ethically to customers as per the business plan
• Having science base discussions with doctors and chemist for the promotion of the product in the clinic and at the chemist’s place
• Organizing Camps (CME) as per the division strategy and customer’s need
• Execute the customer management plan to ensure that all the customers are covered as per the plan.
• Lead and execute strict adherence to the Abbott Code of Business Conduct
• Set examples on implementation of the code of business conduct, RCPA, and Pharmacovigilance to ensure compliance
• Demonstrate and promote professional behavior in line with Abbott’s Values of Pioneering, Achieving, Caring, and Enduring
• Ensure a high level of customer service and manage any difficult customer situations.
• Division and business strategy will be shared with you on time to time basis which you will have to execute to the fullest
• To attend and participate in Strategy meetings, briefing sessions, the doctor meets, workshops, training programs, and any other programs undertaken by the company to equip you or activities for the performance of your job or promote the sales of products of the company or to improve company image.

Meet minimum KPIs as follows:

• 100% coverage of Doctors.
• Customer Call average as per the customer management plan of the division /therapy.
• Market intelligence collection, retailer-level inventory management calls as per the product profile, and marketing strategy of the therapy /division.

Experience/Training Required

• 2+ Years of experience.
• Candidate with prior/current experience in the same therapy.
• Candidates from MNCs and top Indian Pharma companies will have added advantages.
• Fluent and confident in communication.

Interview Preparation:

Interview Questions – Medical Representatives

Role & Responsibilities of Medical Representative